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“Carbon Neutral.” 

This means the company has to perform a carbon audit regime.  A carbon audit regime is an effective means of accounting for greenhouse gas control efforts. “It establishes the claimed reductions in emissions, or carbon sequestration, has actually occurred and is stable.”  The company is trying to position itself as an environmentally friendly and concerned company.  Most beverage companies attempt to do so as well.  H2Bio is the first to say we keep track of all carbon emissions we create and then find ways, by planting trees or walking to work, so as to not create an identical amount of carbon emissions.  In essence, it is like H2Bio did not harm the environment, but created a net carbon value of zero.  H2Bio plans on utilizing a tool from Climate Change News and Actions by SafeClimate.  The website has a calculator to calculate a carbon footprint.  Refer to http://www.safeclimate.net/calculator for more information on this free service.